Dottid Industrial: Fueling the Magic of Online Shopping

Dottid
4 min readApr 8, 2021

That package on your doorstep? The one you’re watching on your doorbell camera until your Zoom meeting ends? It didn’t just fall off the back of a truck. It didn’t come from Seattle, either. There was a guy. And a gal. And come to think of it, there were more than a few other guys and gals along the way to deliver a smiling package to your door.

In the age of same-day delivery, it’s easy to forget that our meal kits, fashion fixes, office supplies, and odds and ends don’t suddenly materialize because of a few clicks on the internet. The magic is in how seamless it seems because, in all reality, those grocery orders, medical supplies, and treats for your pup have all been stored at warehouses, packaged at fulfillment centers, and processed at distribution hubs. Which is to say, the industrial assets in commercial real estate have never been more important than now.

With the rise of eCommerce, the demand for industrial spaces has been gradually accelerating for years — long before the pandemic. But when so many American workers began working from home, the demand for these spaces became all the more urgent. And with that demand, the need for technological solutions to manage these assets. That’s why we developed and launched Dottid Industrial — the first lease and management platform purpose-built for the industrial asset class.

From Dottid COO William Bailey, “The pause in the market allowed us to double down on innovation. With very few people in the office, it felt like we were working on a perpetual Saturday, which allowed us to digest the product feedback we received from existing clients and speak to numerous CRE professionals who provided awesome insight.” And what they were telling us about was the explosion in demand for vacant land and last-mile facilities, so we specifically developed Dottid Industrial with this valuable feedback in mind.

According to Mark De La Torre, Vice President of Holt Lunsford Commercial, “Previously, I had separate systems that tracked leasing activity, construction schedules, and property management initiatives. Dottid allows me to not only increase the quality of the data that is tracked, but to streamline communication and remove redundancy by providing a central database that works seamlessly with each team.”

From your Dottid Dashboard, you can click on the Properties Page to access your industrial projects. There, you can view key metrics, like your deal pipeline and property rent roll. You also have access to critical asset data, like total number of dock doors, clear heights, and trailer parking details. Furthermore, our Slate Visualization of industrial assets, featuring an aerial overview via a Google Maps overlay, is a first-of-its-kind offering for the industrial asset class, giving owners, brokers, and asset managers unique visibility into their assets. With all of this information at your fingertips, you can easily manage your industrial interests, so all of those smiling packages get out the door the moment a consumer on the other side of town clicks “buy now.”

You can learn more about Dottid Industrial here.

“Dottid has helped HLCI in many ways, but especially in the areas of multi-team communication and accountability,” De La Torre adds. “It provides a straightforward dashboard that gives you numerical data on your portfolio on any given day. With this data, an asset manager can become more confident in their decisions as they have a better, fact-based grasp on the market.”

We know that time kills deals — it kills opportunities, sales, and interest. But Dottid saves them. With Dottid Industrial, you can streamline communication and accelerate the time to revenue — all on a highly secure, easy-to-navigate platform.

Covid might be in our rearview mirror, but the consumer demand for online services and goods is not going away anytime soon. “Covid has obviously brought numerous challenges and forced people to ultimately change their way of life and the way they work, yet the pandemic has also created immeasurable opportunity for innovation,” says Dottid CEO Kyle Waldrep, “thus providing the commercial real estate industry a 21st-century opportunity towards modernization, making the workplace healthier and more efficient than ever before.”

And at Dottid, we want to make sure our clients have the tools they need to thrive in the real-world market of online commerce. Because that package on a busy mom’s doorstep which saves her a late-minute trip to the store? Or that shipment of materials she needs to boost her small business? The final stop for all of these packages is on a welcome mat.

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Dottid

Time Kills Deals. Dottid Saves Them. Welcome to Dottid, the new workflow solution that drives commercial real estate leasing transactions.